REAL MOMS.
STOP FALLING FOR PROMISES.
START FALLING FOR PROOF!
REAL RESULTS
IN JUST 12 WEEKS
.png)
" I love a total of 15lbs! I officially got below my goal weight! Feeling great, LOVING my new body! Everything is better, not a single aspect I have not improved. I got the results I wanted and can manage it now. I am impressed with how quickly my strength came back. I am so happy I joined this 12 weeks. I learned a lot and got major results!"
- ALANA
.png)
"I feel stronger. I have lost so much cellulite from my legs and they are becoming more toned again! My stomach is way flatter then it was 12 weeks ago. I am down a total of 15lbs and finally embrace progress over perfection, fat loss over weight loss and sticking to this sustainable plan"
- REBECCA
" I will be forever grateful for Ava and this program! I have lost 22lbs in 12 weeks! As a busy mom of three, I was looking for something very specific and Ava and her program met every one of my needs! I will be forever grateful for Ava and how she truly cares about each of her clients and our well beings. She celebrated everyone of my milestones and helped me believe in my own goals. In my 5 years of being a mom, this is the only program that's helped me lose weight and make progress towards my body goals."
- MELANIE
" I'm officially down 18.5lbs at the end of these 12 weeks and I couldn't be happier! I love the progress I've made so far and cant wait to continue to lose more weight and progress in my body results with the simple foundations I learned inside your program. Best investment in myself! Thank you."
- BRITTANY
These moms results aren't special...
They finally just decided to choose a plan that fit real mom life!
Does this sound familiar?
You're doing everything right ---
Eating clean most of the time, exercising regularly 5-6 days a week and still not seeing results?
-
You don't know exactly what to do or how to piece it all together
-
You're confused by all the conflicting advice online
-
You've tried eating less, restricting carbs or endless cardio - and it hasn't worked
-
You're frustrated and feeling like maybe your body isn't meant to change
ITS NOT YOUR FAULT!
Most programs don't work for real moms with real busy chaotic schedules.
IMAGINE THIS...
In the next 12 weeks:
-
You're already 15-20lbs down
-
You're going shopping for new clothes 2-3 pant sizes smaller
-
You wake up feeling lighter, stronger and confident in your body
-
Your energy and mood are back
-
You finally love what you see in the mirror
-
You learned a simple strategy to continue progressing until you reach your desired weight loss and body composition goal
And the best part? You did it all without sacrificing precious family time or your favourite foods.
Meet your coach, Ava!
.png)
Hi I'm Ava, a mom of two, certified PT, fat loss coach for now over 250+ moms, and the founder of Fit Mom Formula.
After my 1st baby, I tried everything and anything to lose the weight, keep it off and make progress.
Hour + workouts 6-7 days a week
Scheduling my life around the gym
Restricting carbs & treats
Living on 1200 calories a day
Supplements, weight loss hacks you name it...
And still for 3.5 years despite these extremes, still struggling to make progress.
After my 2nd baby I knew I had to do things differently.
I needed a simple, doable strategy that actually worked with real mom life. Something I could actually stick to.
This is when I created the Fit Mom Formula.
Prioritizing just 3 simple foundations:
1. 30-Minute quick + effective dumbbell workouts just 3-5x per week from home
2. The Range Based Nutrition Protocol: the flexible nutrition strategy for moms
3. Increasing my daily expenditure to burn more calories without more workouts
THE RESULT?
Down 55lbs in just 8 months postpartum
Went from 175lbs to 120lbs at a rate of 1-3lbs per week weight loss
Reached my leanest, fittest & strongest body then even the pre-kid me
Have easily maintained my results for 18+ months now with ease
.jpg)
Why most moms fail....
You've been told to:
Eat less and move more.
Cut carbs or wine.
Do more cardio to burn more calories.
Spend hours in the gym.
The problem?
Those plans were never designed for moms juggling babies, work, meals, and everything in between!
They rely on restriction, exhaustion, and unrealistic expectations - not sustainability.
That's exactly why you lose weight... then gain it all back the moment life gets busy again.
Fit Mom Formula changes that - for good!
Introducing
Fit Mom Formula
The complete fat loss coaching membership for busy moms to lose weight, get leaner, stronger, and feel confident in their body through 30-minute quick effective home dumbbells workouts, simple customized nutrition, support & community accountability!
*LOSE 15-20LBS AND DROP 2-3 PANT SIZES IN JUST 12 WEEKS!*
.png)
Why I created my program?
After working with over 250+ moms inside my 1-1 high touch coaching program, helping them lose 15-20lbs and 2-3 pant sizes in 12 weeks - I learned one major divide.
MOST didn't require a $350+ a month coach checking every meal, analyzing every exercise que, but at the same time a cheap $20 a month fitness app left them too lost and confused with little knowledge just trying to figure it out on their own.
They needed something in between.
This is where I took everything I loved about my high-touch 1-1 coaching, and everything I loved about a membership and create the Fit Mom Coaching Membership:
This is structured workout programming, customized nutrition and the level of support required to actually stay committed without the high level price tag or unnecessary "fluff" some coaches sell you on.
The results you desire in motherhood made simple start here
Inside Fit Mom Formula, you'll get my simple 3 step fat loss system inside my signature 12 week transformation program to help you lose 15-20lbs and drop 2-3 pant sizes in the next 12 weeks guarenteed - without stepping foot in a gym, spending hours exercising or restricting foods you love by following the Fit Mom Formula.
This is the same 12 week coaching program over 250+ busy moms have now used!
We combine:
-
30- Minute effective home dumbbell workouts to sculpt lean muscle & boost metabolism.
-
The Range Based Nutrition Protocol to guarantee you lose 1-2lbs per week WITHOUT restrictions
-
Maximizing your day with simple strategies to help maximize your fat loss WITHOUT doing more
all while gaining 24/7 Support from Coach Ava directly in the app for daily questions, communication, 1-1 check ins for personalized feedback and Community accountability so you never feel alone!
Step 1:12 Week Fit Mom Transformation Phase:
Lose 15-20lbs, drop 2-3 pant sizes and build sustainable habits that last so you can continue to progress
WHAT'S INCLUDED IN YOUR 12 WEEKS:
-
60 COMPLETELY NEW WORKOUTS each week get 5 brand new follow along 30-minute home dumbbell workouts delivered via our members only app. The workouts are full length LIVE recordings so you know exactly what to do and how to do it. Just open the app and hit PLAY!
-
CUSTOMIZED NUTRITION guaranteed to help you lose 15-20 lbs in 12 weeks without restricting foods.
%20(1).png)
-
1-1 CHECK IN SUBMISSIONS where I provide personalized feedback, accountability, readjust nutrition calculations and answer any of your questions necessary!
%20(2)_PNG.png)
-
ONLINE FIT MOM COMMUNITY to gain support, motivation & accountability with all the other moms inside the program + 24/7 chat with me to answer your questions on a daily basis.
%20(3).png)
-
IN APP FITNESS & PROGRESS TRACKER where you are reminded of daily targets and tasks to keep you on track with your targets with ease. Provides daily notifications, reminders and targets!
%20(5)_PNG.png)
-
24/7 EXCLUSIVE APP ACCESS where you will find all your workouts, community, check ins & in app fitness tracker all in one easy location.
%20(6)_PNG.png)
-
THE FIT MOM MANUAL which includes nutrition knowledge, high protein simple meal ideas, how to find your caloric deficit, protein targets, grocery haul lists & MORE
.png)
-
12 FIT MOM FAT LOSS MASTERY MODULES that teach you in depth the foundations and strategies to help you keep progressing week after week.
.png)
Your Transformation Timeline
Week 1-4: The "feel good" phase
Less bloated/puffy, more energized, start feeling stronger
Week 5-8: The physical phase
Starting to noticed visible changes to your body, more toned, clothes fitting better, down 8+ lbs
Week 9-12: The transformation phase
Down 15+lbs, dropped 2+ pant sizes, leaner, toned, loving what you see in the mirror and finally have built consistency in your routine
STEP 2: The Fit Mom Lifestyle Phase
In the 1st 12 weeks you will have built the foundations of your weight loss results and now its time to turn it into a lifestyle where you'll have the opportunity to continue to progress through continued access to done-for-you effective workout programming, nutrition adjustments, support & community accountability to keep you committed.
Here's what you'll get continued access to every month
(if you choose to continue in the membership):
-
Brand new workout split each month
-
Follow Along video workouts by me
-
Monthly 1-1 Check In Submission Forms for feedback and nutrition tweaks
-
24/7 Chat Support from coach Ava
-
Access to our supportive community of moms inside the Fit Mom Formula App
-
Ongoing progress tracking, and accountability
NO LOCK IN. CANCEL ANYTIME!
Fit Mom Formula is where you finally stop starting over - and finally create the body and lifestyle that lasts!
.png)
Who is Fit Mom Formula NOT for?
Fit Mom Formula is NOT for all moms - and thats on purpose!
This isn't a quick fix, detox, crash diet or another "challenge" you quit in two weeks.
It's NOT for you if:
-
You're looking for an extreme plan, fad diet, or "hack".
-
You are not willing to commit to 30-minutes 4-5x per week.
-
You want to continue cutting out entire food groups or following a restrictive meal plan.
-
You're not ready to take responsibility and put in consistent effort - even when mom life gets messy.
-
You'd rather keep trying random workouts you find online from influencers than finally follow a proven, done for you system.
Who is Fit Mom Formula for?
-
You've tried counting every last macro, cutting carbs. endless cardio - and nothing sticks
-
You want a simple plan that easily fits real mom life (not a 20-year old influencer routine).
-
You're done starting over every Monday and want results that last.
-
30-minutes to workout from home sounds exactly like what you have time for in your chaotic schedule.
-
You want to be able to eat the same meals as your family.
-
You're craving more energy, confidence and consistency - not restriction or guilt.
-
You want expert guidance, accountability and a supportive community of moms who get it.
What makes Fit Mom Formula Different?
Let's be real - there are a thousand fitness programs out there for moms.
But none of them were created for moms, by a mom who actually gets it.
Fit Mom Formula isn't another cookie cutter challenge. Its a complete, proven fat loss strategy with science backed nutrition, effective strength training & real time support designed to help busy moms lose fat, get fit, gain energy, and feel confident again - WITHOUT sacrificing family, food or your sanity, by following the simple 3 Step Fit Mom Formula.
My 30-minute quick effective strength interval home dumbbell workouts
The Simple flexible Range Based Nutrition protocol
Maximizing the 96-98% of your day
While gaining personalized feedback, 24/7 Support & a community of like minded moms to keep you committed
**Lose 15-20lbs in 12 weeks following your workouts and nutrition protocol guaranteed OR your money back!**
FREQUENTLY ASKED QUESTIONS
"I'm a busy mom, i don't have the time"
That's why this works! Each workout is just 30-minutes from HOME.
"I don't know if I can afford this"
What's the greater cost of another day, week or year feeling STUCK.
The investment gives you results that last. Oh and it's probably less then what you spend per month on your daily coffee run...Don't believe me? Check your monthly statement on those morning coffee runs.
"How is this different from other programs"
This isn't another challenge or restrictive fad diet you'll fall off of in a few weeks. Its a complete system designed for real mom life - sustainable, flexible, and back by 1:1 support & community accountability.
"What kind of support do I receive"
For the 12 week transformation you'll receive 1-1 check in submission forms at start up, week 4,8 & 12 + gain 24/7 private support chat with coach Ava for any daily questions and for every month you continue after receive monthly check ins + daily support!
"Do I need a gym"
NOPE! All workouts only require dumbbells and can be done right from home.
"What's the nutrition"
Range Based Nutrition. I call it the flexible nutrition approach for moms. No juggling ever macro, hitting exact numbers or restricting foods. Just simple. Flexible. fat loss guaranteed. It is customized to YOU. You will receive a client intake form at start up and based on your personal stats I will craft you your custom nutrition to guarantee you lose 15-20lbs in 12 weeks.
"I'm breastfeeding. Will this effect my milk supply"
No it will NOT effect your milk supply. This is what makes my coaching membership different. The nutrition is customized to you and your life so you can lose 1-2lbs per week - without effecting your supply.
"Will this work for me"
YES! You will lose 15-20lbs & drop 2-3 pant sizes in 12 weeks. I also offer a 100% money back guarantee that if you don't lose 15+ lbs by following your workout & custom nutrition protocol you'll get your money back!
"Am I locked in"
You're only committed to your 12 week transformation! After that you can CANCEL ANYTIME. NO LOCK IN.